Velocity appoints new Business Director to spearhead growth

Seasoned global events executive brings motorsport, entertainment and luxury automotive expertise, to lead Velocity’s business growth ahead of a landmark 2026 season.
Turning Las Vegas into a playground for motorsport brands

The grandest of stages for motorsport brands
In just three years, the Formula 1 Las Vegas Grand prix has exploded into one of sport’s highest profile events, attracting massive crowds and global attention.
Fashion X Sports marketing strategies

Sponsorship has played an impactful part on the motorsport industry since it’sinception. As the sport’s audience evolves from predominantly male to encompass more women enthusiasts, it opens new partnership opportunities within the industry.
The Impact of Female Brands in Motorsport

Sponsorship has played an impactful part on the motorsport industry since it’sinception.